Jiyong Kim, the South Korean designer behind the eponymous label JiyongKim, is an essential cultural force who has pioneered a unique, sustainable aesthetic defined by harnessing the power of nature. His philosophy centers on creating one-of-a-kind garments by meticulously exposing deadstock and vintage textiles to the sun, wind, and rain for months, resulting in his signature sun-bleached, asymmetrical, and naturally weathered patterns.
