Since hitting the scene in 2021, Shanghai’s pet-tree-kor has been making waves in the menswear game with a next-level fusion of urban lifestyle and nature. Named after that earthy smell after rain, the brand taps into nature’s raw beauty. Their pieces feature unexpected architectural silhouettes paired with textures that feel straight-up organic. Think low-key but bold — knits, jackets, and outerwear that elevate your look with an adventurous edge. They've even dropped a collection inside a real greenhouse, showing off their nature-inspired aesthetic. Pet-tree-kor delivers conceptual menswear that's made for the streets but packs some serious confidence.
